Jo White
I'm based in
Sidmouth
It's Nice To Meet You
I’m delighted to be a Travel Counsellor, delivering truly exceptional service to every client, every time. If you’d like travel crafted around you—with uncompromising care—let’s connect.
Why choose me for your next adventure?
As an independent travel consultant, I offer a genuinely impartial and personalised experience. With unrivalled access to thousands of travel suppliers, flights and accommodation options, I’m not restricted to the fixed choices of high street agents. This means I can source the perfect escape for you, with more choice, competitive prices and an itinerary crafted to fit your unique needs and dreams.
I work flexibly around your schedule.
Based from home, I’m not bound by 9–5. My clients value my availability outside of traditional hours, making it easier to plan, book or resolve queries—whenever you need me.
You’re supported, every step of the way.
I’m backed by a world-class support team, monitoring global events and ensuring we’re proactive if your plans are ever affected. Your wellbeing and peace of mind are always my priority.
Total peace of mind is part of the package.
When you book with me, you benefit from Travel Counsellors’ industry-leading financial protection, secure trust fund, and full ATOL bonding—offering complete financial security for your travels.
Experience you can trust.
With almost 25 years in the industry—as an adventure travel specialist, bespoke consultant, and first and business class expert—I’ve travelled to almost 60 countries, gaining invaluable insight that I pour into every client’s trip.
What can I arrange for you?
Bespoke itineraries and escorted tours
Tailor-made family holidays
Luxury hotels and unique accommodation
Adventure travel
Cruises and great rail journeys
Corporate and business travel
Destination weddings and honeymoons
Scheduled, low-cost charter flights and packages (Tui, Jet2Holidays, EasyJet Holidays)
Vehicle hire, event tickets & travel insurance
Airport parking, lounges and private transfers
Whether it’s a once-in-a-lifetime adventure, a romantic escape, a family getaway, or seamless business travel, I bring knowledge, creativity and dedication to every booking.
Ready to plan your next journey or need expert travel advice?
Get in touch today—I’d love to help you create unforgettable memories.
Travel guides
Explore my guides and blogs
‘Reflection and refraction’
We’ve all seen the rainbows, little glimmers of hope peeking out of windows, painted on stones and shooting across the sky on a few recent occasions. A rainbow feels like the perfect symbol to unite us during these unusual and disorientating times. Not only are they joyful and hopeful, but by its very nature a rainbow symbolises a time of reflection that many of us have experienced. In such a shor
02 Jun 2020 5 min read
‘Travelling? Now’s the time for expert advice’
I am lucky to be part of an incredible, caring company and I can genuinely say my over-riding feelings are of unity, comradeship, grit and determination in these extraordinary times. During periods of adversity in the travel industry - airlines failing, corona virus, political uncertainty - it is time for committed travel consultants like me to shine! Over the years the travel industry has been t
02 Jun 2020 5 min read
'All hail, travel by rail'
Some of the most exciting and memorable holiday itineraries I work on include an element of train travel and there are so many incredible options to consider in every corner of the globe. There are some iconic trains which appear on many a wish list, offering unique experiences in some of the most beautiful parts of the world. The Rocky Mountaineer has a luxurious glass domed carriage and winds
15 Dec 2019 5 min read
‘Unlock your inner sailor’
If you’re like me, you’ll like your comforts on holiday but also long for a real adventure; experiences which capture the imagination and create lasting memories. Here’s an option where you can have both a high standard of service and an exciting, exhilarating holiday. Why not unlock your adventurous spirit and set sail on a magical tall ship voyage? Sailing aboard one of Star Clippers’ magnific
22 Oct 2019 5 min read
'Kimberley Calling'
Western Australia’s Kimberley region lies across the top of the country and is one of the last true wildernesses left on the planet. With spectacular landscapes, pristine coastline, world class wildlife spotting and an abundance of indigenous history and culture it is a fascinating and exciting destination to explore. The wet and dry season characterise the landscape here and the best time to vi
16 Jul 2019 5 min read
‘The endless Spring’
Warm sun, fresh crisp air, colour creeping back into lives. Glorious Spring is back, and I love it! It’s not just about how beautiful things are during Spring, it’s also how this season makes us feel. Happy, motivated, hopeful, excited about the rest of the year. If I could replicate a perfect Spring day 365 times, I’d trade a cold, wet Winter and an uncomfortably hot Summer in an instant. Here ar
09 Apr 2019 5 min read
'Let the pictures do the talking'
Job satisfaction is pretty much guaranteed when you have fabulous customers like mine. I always encourage feedback and absolutely love hearing about the adventures I have worked hard to create. Whether it's chatting on the phone or reading an email, I listen, take action if necessary and learn more inside knowledge, hints and tips each and every time. As part of a larger South American Adventu
08 Dec 2018 5 min read
'The Ultimate Den'
Being a mum of two gives me the chance to see life through the eyes of a child again. There is nothing my son loves more than making a den and his excitement is infectious. Whether he’s under the bed, in a tent in the garden or just sitting under a blanket with a torch my three-year-old is in his element. Once we grow up can we still appreciate the joy of a den? Travel is changing, the des
16 Oct 2018 5 min read
‘Small group adventure travel? A bargain awaits’
For those of you who have come across small group adventure travel you’ll probably already be hooked. For those of you who haven’t I’d like to introduce you to it and explain why I think it’s so fantastic, surprising and worth exploring. Wildlife encounters, cycling and walking holidays, cultural tours, polar voyages, winter activity adventures, food lovers’ itineraries, photography trips, the
09 Aug 2018 5 min read
‘A stone’s throw’
Like many amongst you, I’ve always had the travel bug and have been lucky enough to travel far and wide and see some of the most beautiful places on Earth. From the pristine rainforests of Belize to the turquoise waters of the Australian Barrier Reef. The remote islands of the Seychelles to the drama of New Zealand’s Southern Alps. The desire to see beautiful places and stunning scenery keeps
15 Jun 2018 5 min read
‘Globetrotting test’
Working as a travel agent is such a varied job. It has its challenging times; most recently ‘the Beast from the East’ froze the country and disrupted travel plans. Its times like these when people are glad to have someone to call and more importantly to help! It has its very rewarding times; organising the perfect anniversary trip or honeymoon and receiving amazing feedback makes the job extra
03 Apr 2018 5 min read
‘From here, to there and everywhere…’
Long haul travel can be exhausting! Many of us dream of travelling to the far-flung corners of the planet, for incredible adventures or family reunions, but the thought of travelling huge distances can be very daunting. There are lots of tips and tricks I use to make journeys easier and enjoyable. Flight times play a huge part in reducing jet lag or the stress of travelling with a young family,
18 Feb 2018 5 min read
From wild side to poolside
Top safari and beach holidays A safari holiday is the trip of dreams for the adventure seeker, the wildlife enthusiasts and the lovers of the great outdoors. Being up close to some of the world’s most magnificent creatures in their natural habitats is an adrenaline rush, a privilege and often a very moving experience. Making the most of such a trip involves considerable effort however. Anim
01 Jan 2018 5 min read
Deal or no deal?
In an age of internet searches and online deals, if we trawl endless booking engines and review sites we can be experts in anything, right? Let’s face it, Google can pretty much answer anything we ask with more information than we can possibly hope for. But are we asking the right questions? You discover the perfect hotel, but will the internet let you know that next door is a building site?
06 Sept 2017 5 min read
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Why use a Travel Counsellor
Let's plan your dream trip together
Tailor-made for you
Your holiday isn’t just a trip away. It’s a longed-for escape, time to reconnect with loved ones, or a dream adventure you never thought possible. That’s why I take the time to truly get to know you and understand your hopes and expectations, then use my experience, connections and passion for the destination to create a trip that makes those dreams a reality.
Personalised service. Always
When you plan a holiday with me, you’ll be given my personal mobile number from the very first call. I’ll listen to your thoughts and ideas like I would a friend and arrange accommodation, activities, and flights that are all personalised to you. And I’ll share my personal tips and recommendations, so you can experience the true beauty of each destination.
Stress-free travel, and more time for what matters most
I believe your time away should be stress-free, easy, and seamless from start to finish. So, I take care of all the details for you - from ATOL protection, insurance, and flexible payments to access to the myTC app, which keeps everything in one place.
Support when it matters most
If the unexpected happens, you can rest easy, knowing that I’ll handle any last-minute changes, flight cancellations, or disruptions before you even pick up the phone. So you always feel happy, carefree, and ready to make the most of every moment.
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