My husband and eldest daughter are the mad skiers in the family, so I always look for a little something for me when I book our winter trips. With Switzerland I am never short for non-skiing things to do. I always book a resort with a toboggan run, and the Swiss do this very well. Whole road systems that are unused during the ski season are taken over as toboggan runs, so you take your toboggan up on the ski lift and follow the signs down the hill/roads where I meet the family after they have skied down. Still a speed freak, I am often first down! Great fun, but not for the faint hearted!
I loved the picture postcard chalets and the quaint craft and chic-home shops. Great cafes for apple strudels and hot chocolates for après-ski.
TIP: Go for half board as expensive to eat out.