Suzi Smith

My expertise

Thailand
Vietnam
Adventure Travel
Honeymoons
Active Holidays
Beach
Safari
Tailor-made travel

I'm based in

London

Available for new enquiries

Looking for help with your business travel? Find out how I can help here

Tailor‑made adventures, safaris, cruises and escapes, designed around you

I create thoughtfully designed, tailor‑made trips for people who want more from their holiday than an off‑the‑shelf package. From private touring adventures and safaris to city breaks, beach escapes, ski trips, Lapland magic and expedition cruises, I’m here to plan the kind of journeys you’ll still be talking about years later.

Whether you are planning a once‑in‑a‑lifetime adventure or a quick recharge, I’ll build a trip that fits your travel style, pace and budget.

I’ve visited over 60 countries and have a genuine passion for exploring the world, discovering new cultures and experiencing local life. I’m happiest when I can help clients get slightly off the beaten track and uncover places they might not have found on their own.

Some of my favourite destinations include Costa Rica, Thailand, South Africa and Tanzania. On my own bucket list you will find an Antarctica expedition cruise, the Canadian Rockies, Peru, Cappadocia and an Everest Base Camp trek. This mix of personal experience and future goals keeps my recommendations both grounded and constantly evolving.

Before becoming an independent Travel Counsellor, I worked for Audley Travel focusing on Southeast Asia, which honed my skills in creating detailed, highly personalised itineraries.

Working for myself means I can take the time to really understand what you want from your holiday and look after the details from start to finish. I love the challenge of piecing together complex routes, connections and experiences so that everything feels seamless for you.

You will always deal with one person: me. No call centres, no repeating your story to multiple people, just a consistent, trusted point of contact.

I live in North London and outside of travel I enjoy walking, listening to podcasts and practising Muay Thai. I genuinely enjoy logistics, planning and problem‑solving, which is why complex itineraries and multi‑stop trips are my favourite to work on.

I believe that good travel planning is a collaboration. I bring the ideas, knowledge and organisation; you bring your dreams, preferences and non‑negotiables. Together we shape something that feels exactly right for you.

When you work with me, you are not just clicking “book now” on a website. We start with an in‑depth chat so I can understand who you are travelling with, how you like to travel and what you want from this trip. I then design a personalised itinerary and clear quote, which we refine together until it feels right. Before you go, we have a quick pre‑departure check‑in, and while you are away you have direct access to me on WhatsApp instead of a call centre. When you are home, we catch up so I can hear all about your trip and use your feedback to shape ideas for your next adventure.

Thank you for visiting my webpage and I look forward to arranging an unforgettable holiday for you!

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What my customers say

10/10 Service - Suzi has been excellent from start to finish. I look forward to continuing to use her services for future trips and would happily recommend her to others

Joanne Warner

London

Suzi takes the time to understand exactly what you want from your trip, including the activities you'd like to do and the places you'd like to visit. She asks great questions to create a personalised itinerary and quote based on your travel dates, preferences, budget, and accommodation style. Suzi has extensive knowledge of certain destinations, (Thailand, for example), and for other locations she works closely with trusted local experts within her network. I've been delighted with the two trips she has planned for us so far, and I've already booked another two with her support. I wouldn't hesitate to recommend her

Claire Surlis

High Wycombe

Suzi has been absolutely exceptional from start to finish. We’ve been organising our 10th anniversary trip for May 2026, and the entire experience has been faultless. From the very first conversation to receiving our full itinerary, including premium flights, private transfers, and two incredible stays at Anantara The Palm and Rixos Premium Saadiyat Island, every detail has been handled with genuine care and complete professionalism. What stood out most was Suzi’s commitment to making everything effortless for us. Nothing was ever too much trouble, every question was answered quickly, and she kept us informed at every stage. Her knowledge, organisation, and personal touches have made this whole process not just easy, but exciting. If I could give Suzi an 11 out of 10, I genuinely would. I wouldn’t hesitate for a second to recommend her to friends, family, or colleagues. She’s an outstanding Travel Counsellor and has taken all the stress out of planning such an important trip. Thank you, Suzi , you’ve been brilliant.

Michael Wakeford

Kent

Very professional, listened to my needs and budget and provided a well planned and thoughtfully put together itinerary for our family trip to Canada. Very excited for my trip! Thanks Suzi

Phoebe Lloyd

Oxford

Suzi was excellent dealing with our initial vague ideas and coming up with a superb package to Japan that exceeded our expectations! Very helpful and friendly. Lovely person to deal with from the off. Clearly knowledgeable too. Can't wait for out trip next year!

Karen Ruhr

Marlow

Suzi made the whole planning process so simple and she really listened to what we wanted. A seamless experience!

Julie Thayne

Bucks

Suzi was so efficient with coming back to me on ideas for my holiday. She took on board my previous experiences and preferred style of holiday and found me a great deal. I am excited to experience my holiday in a few months time.

Vicki Wilson

London

What a fabulous trip Suzi booked for us in Switzerland. With only my ideas of staying in a Swiss Chalet Hotel, looking at mountains and lakes. Interesting walks and lovely food, Suzi put together an amazing two cantered trip. In advance all the paperwork was sent and emailed, tickets and itinerary arrived in a perfectly packaged folder. It was the most relaxed run up to a holiday I have ever known. We had help at the airport to locate the trains, were greeted at both hotels by local guides. The Hotels were traditional and very welcoming, the food was lovely without exception. Suzi had booked us a Swiss Railcard so we saved 50% on all train and gondola rides, nothing was missed. All of this came at a most reasonable cost. I will without fail recommend Suzi to all my travel friends, especially as we often travel alone and its so important to have a backup. Thank you Suzi for helping me fulfil a fifty year old wish to go to Switzerland

Elaine Smith

High Wycombe

I first met Suzi in her last job, when she was sorting our holiday out to Thailand, Suzi was always approachable and helpful, nothing ever to much to ask. So I knew I would reach out to her to help with this holiday to Vietnam and Cambodia and I got everything I asked for and more. Thanks Suzi!

Carol Hirons

Southport

I’ve already shared Suzi's details with two friends and I will definitely use Suzi again for future trips! She completely ‘heard’ my brief and I’d give an 11 out of 10 if there was an option to! This is been one of the smoothest selecting, booking and paying travel experiences I’ve ever had.

Helen Moore

Berkshire

Suzi was super helpful, she went above and beyond to provide the perfect multi-centre itinerary to Japan for a family with an age range of 5 to 76!

Lindsay Leighton

London

Suzi has taken on board all my requirements and created the most exciting itinerary, we cannot wait!

Charlotte Dennington

Surrey

Suzi provided exceptional support throughout the entire planning process, always responsive, knowledgeable, and genuinely invested in making sure my trip was tailored perfectly to my needs. I couldn’t have asked for a better travel counsellor.

Natasha Biondi Vaccariello

Harrow

Suzi really takes time to understand your vacation needs and has, each time we've worked with her, provided pretty much the ideal holiday for us.

Neal Dunkinson

Bedford

The most relaxing and stress-free holidays I've had, have been planned and organised by Suzi. Completely revolutionised the way I look at holidays now. The adventure should always begin way before the airport, and now it does.

Melissa De Sousa

London

My enthusiasm for the trip was matched by Suzi's. Suzi put a great trip together based on my excited thoughts. I can't wait to go!

Elaine Smith

High Wycombe

Suzi organized our January trip to Mexico, as we were hoping for a week of sunshine. She presented us with several great options, including some that we wouldn’t have thought of. We ultimately chose Playa del Carmen and our stay was incredibly relaxing, with beautiful weather every day. A big thank you to Suzi for perfectly matching our request for a sun-filled, all-inclusive getaway! We would definitely recommend her services.

Charlie Sbardella

Guildford

Given the short period we had to plan a fairly big holiday over a busy Christmas period, Suzi has been an absolute lifesaver and it’s made our trip so much more exciting knowing we have a route planned and exciting (and great value) tours. We totally would’ve realised too late that Carnival was happening in Rio as well so we are very excited for that being planned in our route and grateful for Suzi’s knowledge! Suzi took all feedback on from our meeting and emails and then sent back the perfect plan/route.

Abbie Pontin

London

Suzi made booking our birthday trip such an enjoyable experience from start to finish. She was incredibly responsive and took all of our needs and wants into consideration when presenting us with options in line with our budget. We weren't sure on where we wanted to go and Suzi was more than helpful when suggesting locations and creating itineraries. We landed on a beautiful island in Malaysia, somewhere we would never have thought to go ourselves, which is exactly the kind of trip we were looking for. Booking trips can often become a stressful experience with too many options and not enough knowledge. Suzi made this experience the complete opposite, from flights to transfers to accommodations and activities, everything was done for us without us having to lift a finger. We cannot recommend Suzi enough and we haven't even boarded the flight yet! Thank you Suzi, we'll be back for many more

Tess Glynne-Jones

London

So so so impressed by how amazing, approachable, patient and full of ideas Suzi has been when deciding travel destinations. I felt no pressure to book anything specific, instead I felt empowered to look at various options and chat through them with her to select what suits me best based on my preferences. I really valued the tips and guidance inbetween our chats too. Once I decided, Suzi took care of everything else and I just had to show up at the airport to fly to my all inclusive holiday in Fuerteventura! My fiancé and I loved the holiday but most of all loved how easy you made it for us. Thank you so much Suzi ??

Alda D

Maidstone

Suzi has been amazing in putting together a plan for exactly the trip we were hoping for. Her knowledge and enthusiasm to help has been great. We have already recommended Suzi to our friends.

Michael Surlis

High Wycombe

I've never had such an easy time planning a holiday! Suzi made the entire process from start to finish unbelievably smooth. Every single request we made, she took on board, and even when we kept changing things around, she accommodated everything without any fuss. She really listened and somehow made all of our ideas fit perfectly in to our trip. Honestly, this has been the best experience we've had when booking a holiday. It was so seamless that I have no intention of ever organising my own trips again - now that I know Suzi's out there making dream holidays happen. I can't recommend her enough!

Melissa De Sousa

London

We recently returned from an unforgettable holiday to Croatia and Montenegro, all thanks to Suzi! She planned the trip for my birthday, and everything was absolutely perfect. From the initial planning to the final details, Suzi was incredibly organized and made the whole process so smooth and stress-free. Every part of our trip, from the accommodation to the transfers, and recommendations, was well thought out and perfectly suited to our needs. Suzi’s attention to detail and personalized approach ensured that we could just relax and enjoy every moment of the trip. I couldn’t have asked for a better way to celebrate my birthday, and I can’t thank Suzi enough for making it happen. If you’re looking for someone to plan your next getaway, I highly recommend Suzi—she’s amazing!

Cheryl Pickett

Romsey

Suzi came very highly recommended and I can see why! After a few brief chats around what type of holiday my wife and I were looking for, Suzi put together a couple of tremendous choices within budget and catering to all the must-haves! Including a most amazing "wild card" option in a country we hadn't considered - we couldn't pass it up! Can't wait for our holiday next month. Thank you!

Henry Wilson

Kent

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Tailor-made for you

Your holiday isn’t just a trip away. It’s a longed-for escape, time to reconnect with loved ones, or a dream adventure you never thought possible. That’s why I take the time to truly get to know you and understand your hopes and expectations, then use my experience, connections and passion for the destination to create a trip that makes those dreams a reality.

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Personalised service. Always

When you plan a holiday with me, you’ll be given my personal mobile number from the very first call. I’ll listen to your thoughts and ideas like I would a friend and arrange accommodation, activities, and flights that are all personalised to you. And I’ll share my personal tips and recommendations, so you can experience the true beauty of each destination.

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Stress-free travel, and more time
for what matters most

I believe your time away should be stress-free, easy, and seamless from start to finish. So, I take care of all the details for you - from ATOL protection, insurance, and flexible payments to access to the myTC app, which keeps everything in one place.

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Support when it matters most

If the unexpected happens, you can rest easy, knowing that I’ll handle any last-minute changes, flight cancellations, or disruptions before you even pick up the phone. So you always feel happy, carefree, and ready to make the most of every moment.

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