Hello, thank you for taking the time to visit my page.
I am Sally-Jo Asser, as your independent Travel Counsellor I will arrange all the necessary travel plans for you and your travelling companions, whether you are travelling as one, or a couple, group of friends, family and even extended family.
I have 17 years experience working in the travel industry creating tailor-made itineraries for individuals and small groups for their annual summer beach or winter ski holidays to much larger groups on special interest tours such as nature watching, archaeological, cultural, charity challenges. This experience has taught me that people travel for many different reasons, not just the annual family getaway. Every reason for travel needs to be understood in order to create your perfect itinerary.
Wherever it is you wish to travel be it for a beach, cruise, city break, ski, scuba diving, sailing, adventure, safari, cultural, wedding, honeymoon, flights and UK breaks, I have a breadth of experience at my finger tips and will be able to create for you the holiday you are looking for.
I am fortunate to have travelled to many places incorporating family package holidays, independent travel, visiting friends and family, working overseas, skiing, scuba diving and sailing. My travels have taken me to Europe, North America, Central America, Africa, Asia, Middle East, Caribbean but there are still so many more places to visit.
What matters to me is that I give you the best personal service, so that you will genuinely be happy to recommend me on to your friends and family. Be careful not to keep my business a secret though!
The beauty of being a Travel Counsellor is having the freedom and choice to spend my time really getting to know you and what you want from your travel experiences, to be able to share my experiences with you.
I am here to help you by email, phone or face to face. For my clients there’s no call centre queue, no internet trawling, no waiting in line on the high street, just me, working with you to achieve your travel plans, customer service the traditional way, person to person.
Don’t delay, please do call (or email) me today, I really look forward to planning your holiday with you soon.
Whatever your holiday needs I'm here to help you, so simply give me a call or send me an email with your contact details on and I can get things started for you:-
The descent into Lud's Church, an atmospheric, moss-covered chasm that hides plenty of secrets
I absolutely live and breathe travel and I love to write about my experiences! Please take a look through my posts - you might find your own holiday inspiration.
08 August 2021
I was asked by some great friends, ‘fancy a walking holiday in the Peak District?’. The last time I was in this area and indeed hiking was some 30 years ago as a late teen and I remembered it being a challenging hike then. Would I be able to hack it a 50??? Would I be able to keep up with the group mostly in their 30’s & 40’s….. only way to find out is to do it… so ‘YES’ came splurting out of my mouth! We booked 3 nights in August. There are loads of...
15 February 2021
There are many ways in which we can see the world be it a package or tailormade holiday, stays in luxury hotels or homestays in community projects, self-drive touring or organised group tour. There are so many different ways to see the highlights and experience a singular destination. So when asked “Can you give me a quote for (insert destination)?”, there is so much more I need to know about you and what you want to gain from your trip before I can even begin to create the right itinerary for you. Like many people I enjoy all kinds...
22 January 2021
The Recipe to Successful Travel - Is there a recipe? The Travel, Tourism and Hospitality Industry has enriched and influenced most of my working life and throughout this, planning lay at the heart of successful travel. Successful planning is key to everything and knowing why you want to take the journey and what you want to achieve is the first stage of planning. Successful planning and advice lays at the heart of my unique business which specialises in advising and organising your travel agenda. Later in 2021 I will be embarking on an Antarctic Cruise with Intrepid Travel, a trip won last year...
16 December 2020
I’ve always been quite an easy going kinda girl. Good job! Little did any of us know what 2020 had in store for us! For all of us it has been immensely challenging bringing income insecurity, stunted social lives, home teaching whilst (for some) home working (for me this was tough), exhaustion of adapting every aspect of our everyday living….. second thinking everything, can we go to the park? Can I invite my friends in the house? Is 6 people ok or is it just 1? Is the local shop open? Can I visit the...
22 December 2019
Christmas Skiing, La Plagne - France Our party comprised me, my sons 15 & 9, my cousin, his wife and 2 daughters 4 & 6 and two grandmas, a multi-generational party. Four skiers, one snowboarder, two novice young children and two non-skiers (grandmas). La Plagne Centre & Ski Circuit is about 2hrs30mins from Grenoble airport. It’s multiple villages at different altitudes are part of the Paradiski Ski Circuit. We only booked the La Plagne lift pass which was more than sufficient for our needs. There are plenty of wide cruising blue runs great for intermediates as well as a good selection of...
01 July 2019
So another year has gone by and it’s time for the next girls holiday. Mid June, 5 ladies, 4 nights at The Roda Beach Resort & Spa, Corfu, all-inclusive. We flew with Easyjet from Gatwick on the early 6am flight, arriving to be met by our private taxi so we could avoid the time consuming hotel drop off’s (very important when you’re on a short break). A swift 50 minute taxi journey and we were at our hotel in time for lunch. The hotel is situated on the beautifully mountainous north coast of the island, with views across the Ionian Sea to...
01 April 2019
If you don’t have much time to spare in your busy stressful life what better way to spend it than relaxing at one of the many bubbling hot tub retreats nestled deep in the UK’s lush green countryside or picturesque coast. From quirky beach huts with stunning sea views to a cosy converted red bus. Escape to a beautiful cottage, stunning barn, or hop aboard a stylish boat. Whatever your idea of holiday heaven is, our choice is unrivalled. I recently stayed in a Becton Lodge with hot tub at Hoburne Naish on the Hampshire coast, just on the outskirts...
11 March 2019
MSC Bellisima for One Night Only I was fortunate enough to experience an overnight onboard MSC Bellisima whilst in Southampton in March 2019. I’ll be honest, although I do have a passion for being on the water and have enjoyed being onboard a dive liveaboard, chartering yachts and catamarans, a bit of dinghy and hobie cat sailing, windsurfing and waterskiing, MSC Bellisima was my first cruise experience on such a large vessel, I wasn’t sure what to expect. I can assure you she did not disappoint me, I will certainly be recommending her to my clients. There’s a...
04 December 2018
Bear with me whilst I break from guidelines of 750 words max for a blog…. I’ve got too much to tell you! Some 20 years ago husband and I, along with two of his colleagues that I barely knew at the time, booked a last-minute holiday to Playa del Carmen. I’m happy to say we had an amazing holiday, although it was not as cheap as my husband had led our friends to believe (now a standing joke)! This couple have been our dearest friends ever since. I was overjoyed when they suggested a return trip. We booked the holiday for the...
20 November 2018
One of the highlights of my year is the few nights that I take away with my girly friends. No families, no work, no routine. Just swim, chat, laugh, read, eat and drink. Friend therapy is my best tonic to add balance to my manic work and family life. Over the last six years, four of my dear friends and I have been so fortunate to have the support of our families to have this relaxing break experience. We’ve been on a spa weekend at Sandbanks, a shopping trip to London, and mini breaks to Majorca, Kos, Corfu and Portugal. It can...
30 January 2017
I visited Dubai back in Jan/Feb of 2017 for 5nights. Staying with friends family I was fortunate that I would get to experience Dubai from an ex-pat perspective, I always love a homestay experience (love an hotel stay too!). Their home in Arabian Ranches on the outskirts of Dubai is a good location if you wanted to rent a villa and car hire, otherwise it would be better to be more central. We had a fantastic fun packed few days. I’m not one for heights but top of my bucket list was the Burj Khalifa, currently the World’s...
Sent in by Karen Carter
Sandhurst, 23 October 2021
Sally has been so helpful with our trip . The booking was easy and she kept us informed the whole time throughout the uncertain times. She has rescheduled our trip due to covid restrictions and we feel in safe hands rather than trying to tackle it all ourselves. Sally's very knowledgeable . I would highly recommend her.
Sent in by M Fielder
Dubai, 18 September 2021
Trip of a Life time! We wanted a special trip for my 70th birthday and Sally Jo Asser our travel counsellor planned every detail. From pick up at home to airport to river cruise on Danube to coach trip to Prague. Every aspect of the trip was planned and delivered seamlessly. I would recommend Sally Jo to anyone looking for that special experience.
Sent in by J Sherlock
Littlehampton, 18 September 2021
Wonderful Day Pullman Train Trip Sally our lovely Travel Counsellor has been wonderful, firstly arranging a holiday we could not go on due to Covid and then rearranging everything only to then have to cancel our original holiday due to travel restrictions. She suggested a Pullman day train trip to boost our spirits and have a completely different experience. We settled on trip to Whitstable and the Pullman train trip was everything we imagined and more . The service , drinks and food on the train was impeccable. Everything was so relaxing and we had 3 hours in Whitstable. We also decided to stay in London near Victoria train station and stayed in the Reubens hotel which was perfect as less than ten mins walk from the station. Everything was booked and organised for us perfectly by Sally.
Sent in by C Watson
Angmering, 20 January 2020
I already have recommended Sally-Jo. She has been extremely efficient, professional and thoughtful throughout our first booking with her, resulting in an enjoyable decision making process.
Sent in by H Knox
Angmering, 09 September 2019
Sally Jo took the time to chat about what we really wanted from our biggest holiday in 14 years and have us plenty of options to make sure it fitted us perfectly. We cannot wait to go!
Sent in by D Watson
Leicestershire, 04 March 2019
Very fast with accurate information.
Sent in by M Fielder
Dubai, 04 March 2019
Sally has shown such empathy to our family situation and the complexity of arranging travel together from different continents. She has also shared our excitement in celebrating our special event - 70th birthday. She has been an absolute star and has delivered with a minimum amount of stress (for us!)
Sent in by P Blackburn
Worthing, 25 February 2019
Sally-Jo Asser was extremely professional and very likeable. Nothing was too much trouble and any responses were very quick, which is exactly what you need. We are now very much looking forward to our holiday.
Sent in by S Ball
St Mary's, 03 February 2019
Helpful, polite, spoke clearly on the telephone, booked soon after our discussion of what I wanted, can't ask for more.
Sent in by Matt Fielder
Angmering , 12 December 2018
I was absolutely delighted with how Sally handled my enquiry. From start to finish Sally was prompt and professional and answered all my questions with a great depth of knowledge. I will certainly use Sally again and recommend her to my friends and family. Thankyou Sally
Sent in by Emily Moore
Angmering, 20 November 2018
Sally has been fantastic! Taken the stress out of our holiday booking. Thank you
From the pristine white-sand beaches of Thailand’s idyllic islands to the sprawling wide-open roads of the USA; the historic and breathtakingly beautiful architecture of India to the crystal-clear turquoise waters of the Maldives – there’s a world of wonder out there and it’s just waiting to be explored.
Contact me on 01903 550 031