Based In Surrey
Sarah Edwards
It's Nice To Meet You
Hello fellow travel lovers,
I’m Sarah Edwards, a passionate travel specialist based in Cobham, Surrey.
Travel has been a lifelong passion of mine—one that began in childhood with family holidays every school break. From long car journeys across Europe to thrilling safaris in South Africa, cruises around the Caribbean, and magical trips to Orlando, travel quickly became a core part of my life.
I grew up in the South of France and speak both English and French fluently. Over the years, I’ve lived in France, England, Switzerland, the USA, Monaco, and the UAE , which has given me a deep appreciation for different cultures and ways of life. I’ve explored over 48 countries and I am always looking for my next adventure and love nothing more than immersing myself in local cultures—wandering through neighbourhoods, trying local food, and uncovering hidden gems recommended by locals.
Before turning my passion into a full-time career, I spent over 15 years in banking, most recently as a Managing Director, Chief of Staff - a role that honed my ability to manage complex logistics, anticipate challenges, and meet high expectations. I became skilled at juggling priorities, thinking several steps ahead, and tailoring solutions to suit a wide range of personalities and needs—all of which now help me create seamless, personalised travel experiences that exceed expectations and ensure every detail is carefully considered.
With two young children and a recent move back to the UK, I decided it was time to follow my heart and channel my love of travel into something meaningful. What began as weekend itinerary planning for friends and family has now grown into a fulfilling career: creating unforgettable holidays for others.
My personal favourite destination so far is AlUla in Saudi Arabia—a breathtaking and still largely undiscovered region known for its dramatic desert landscapes, ancient Nabatean tombs, and immersive cultural experiences. It’s truly a place like no other.
That said, I’m still very partial to Provence, where I spent much of my childhood. There’s something magical about the rolling lavender fields, charming hilltop villages, and the gentle pace of life. The region’s calmness, the beauty of its natural surroundings, and, of course, the local wine and cuisine keep me coming back time and again. It’s a place that feels like home—timeless, elegant, and effortlessly relaxing.
Whether you're planning a romantic honeymoon, a relaxing beach retreat, an action-packed ski holiday, a family adventure, a cruise, or even a magical Disney break, I can help. Through Travel Counsellors, I have access to a global network of trusted suppliers and exclusive travel products—allowing me to craft tailor-made holidays to suit all budgets and preferences, with full financial protection for your peace of mind.
Because I’m completely independent and not tied to any supplier, every itinerary is created just for you, with impartial advice and personal attention from start to finish.
I can’t wait to help you plan your perfect escape.
Warmest wishes,
Sarah
Contact Me
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My Blog
I absolutely live and breathe travel and I love to write about my experiences! Please take a look through my posts - you might find your own holiday inspiration.
25 May 2025
Seoul is a city that invites you to walk — through history, across modern skylines, into quiet alleys and vibrant streets. Over four immersive days, I explored the city almost entirely on foot, staying at the beautifully located Le Méridien Myeongdong, a luxury base that was not only central to everything but also just steps away from Cheonggyecheon Stream — ideal for scenic morning runs or quiet evening strolls. Day 1 – Village Vibes & a Towering Sunset Check-in & Exploring Central Seoul After checking into Le Méridien Myeongdong, I laced up my sneakers and set out to explore. First stop: Ikseondong Hanok Village, a creative neighborhood where traditional architecture meets hip cafés and indie shops. From there, I followed the Cheonggyecheon Stream, a peaceful urban waterway that flows just a block from the hotel — a local favorite for joggers and walkers alike. I continued on to the buzzing streets of Myeongdong, one of Seoul’s busiest shopping areas, alive with skincare shops, street food stalls, and music pouring out of every storefront. Sunset Hike to N Seoul Tower By late afternoon, I made my way to Namsan Park and began the hour-long hike up to N Seoul Tower. It’s a steep but manageable climb through forested trails, and the reward is breathtaking — a full panorama of the city glowing in the golden hour. The tower stays open late, so it’s perfect for lingering after sunset. Dinner: Korean BBQ at Kukbingwan I ended the night with dinner at Kukbingwan, a classic Korean BBQ joint where the meats are rich, the side dishes are endless, and the post-hike hunger is fully satisfied. Day 2 – Palaces, Art, and Fortress Views Gyeongbokgung Palace & GROUND Seesaw The day began at Gyeongbokgung Palace, where I caught the changing of the guard ceremony — a colorful and choreographed event steeped in history. After exploring the palace grounds, I walked to GROUND Seesaw, a minimalist contemporary gallery nearby. I was lucky enough to visit during the Werner Bronkhorst exhibition — a striking display of raw, modern works that challenged and captivated me. The contrast between ancient tradition and contemporary art in the same morning was exactly the kind of cultural duality that makes Seoul so special. Hanok Village & Lunch at Onion Anguk Next, I wandered through Bukchon Hanok Village, taking in the quiet beauty of traditional Korean homes nestled among hills. I stopped at Onion Anguk, a beautifully restored hanok turned café, where I had lunch and one of the best pastries of the trip. Bugaksan Fortress Wall Hike In the afternoon, I took a short taxi ride to Changuimun Gate to begin the Bugaksan Trail, a historic hike along the Seoul Fortress Wall. You’ll need your passport for entry, but the ~2-hour walk offers dramatic views, cool mountain breezes, and a chance to see a different side of the city. K-Star Road & Starfield COEX Mall I closed out the day with a visit to K-Star Road in Gangnam — filled with playful pop culture tributes — then wandered through Starfield COEX Mall, home to high-end boutiques and the iconic Starfield Library. Dinner: Fried Chicken & Beer Dinner was delightfully laid back: crispy Korean fried chicken and an ice-cold beer at a casual local spot. No better way to recover from a double-hike day. Day 3 – A Journey to the Border DMZ Tour This was the most structured day of the trip, but also one of the most powerful. I was picked up early for a guided DMZ tour, which included visits to the Third Infiltration Tunnel and the DMZ Exhibition Hall. Seeing the division between North and South Korea up close was sobering and surreal — a must-do experience that offers deep perspective on the country’s past and present. Dinner with a View: The Griffin Bar Back in Seoul by late afternoon, I got ready for a memorable final dinner at The Griffin Bar at JW Marriott Dongdaemun. Set on a rooftop with sweeping views of the city skyline, this cocktail bar was the perfect place to toast the trip and reflect on everything I’d seen, tasted, and walked through.