Travel Trends 2026
The Way We Travel is Changing
The way we travel is changing - and it’s inspiring to see. Over the last few years, our priorities have shifted. We’re all looking for more connection, more meaning, and more time well spent - not just another stamp in the passport. The result? Some incredible new travel trends that are shaping how, where, and why we travel. Here are the key trends I’m seeing emerge for 2026, and what they could mean for your next adventure.
🌿 1. Wellness Travel – Recharge, Rebalance, Reconnect
Wellness travel continues to grow - and it’s about much more than spas and yoga retreats. Travellers are seeking time and space to switch off, to nourish themselves, and to reconnect with what matters.
Whether that’s a luxury retreat in the mountains, a nature-based digital detox, or simply a hotel where peace and quiet come as standard, wellness-focused trips are becoming the ultimate reset button.
✨ Perfect for: those craving rest, reflection, and self-care.
🚶♀️ 2. Slow Travel - Taking Time to Truly Experience
The rise of slow travel is a clear response to our busy, fast-paced lives. Travellers are choosing quality over quantity - staying longer in fewer places, and really getting to know a destination.
It’s about taking a train instead of a flight, spending an afternoon in a local market, or finding joy in the journey itself.
✨ Perfect for: curious travellers who love to immerse themselves in culture and everyday life.
🧳 3. Multi-Generational Travel – Making Memories Together
More families are embracing multi-generational travel, where everyone - from grandparents to teens, aunts to toddlers - gets to share the experience.
Villas, cruises, and tailor-made itineraries make it easier than ever to design holidays that bring everyone together while still giving each person the space and flexibility they need.
✨ Perfect for: families who value time together and want a stress-free way to travel as a group.
🌍 4. Out-of-the-Ordinary Adventures – Unique Experiences
Travellers are seeking experiences that feel truly personal and memorable - whether that’s staying in a treehouse in Thailand, taking a small-group expedition cruise, or exploring less-visited regions.
This trend celebrates discovery and curiosity - for those who want their travel stories to be their own, not something everyone else has already done.
✨ Perfect for: explorers who crave something different and unforgettable.
🌱 5. Coolcationing – A Fresh Take on Summer Travel
Tired of the summer crowds and soaring temperatures? You’re not alone. “Coolcationing” is on the rise — where travellers swap scorching beach breaks for refreshing escapes in cooler destinations.
Think Norway’s fjords, the Scottish Highlands, the Dolomites, or the Canadian Rockies — places where you can still enjoy beautiful weather, breathtaking scenery, and space to breathe.
✨ Perfect for: travellers seeking comfort, calm, and adventure without the heat.
✈️ 6. Solo Travel – Confidence and Connection
Solo travel isn’t new, but it’s evolving. Today’s solo travellers are a mix of young professionals, midlife explorers, and retirees seeking new experiences - all united by the freedom to travel on their own terms.
With the rise of small-group adventures and flexible itineraries, solo travel feels more welcoming and accessible than ever.
✨ Perfect for: anyone ready for a new perspective - and a little self-discovery along the way.
❄️ 7. Responsible Travel – Doing Good While Travelling Well
The demand for responsible and sustainable travel continues to grow, and 2026 will see even more travellers making conscious choices about where and how they explore.
That might mean supporting locally owned hotels and restaurants, travelling in off-peak seasons, or choosing eco-conscious suppliers who protect wildlife and the environment.
✨ Perfect for: travellers who want their adventures to have a positive impact.
💛 What It All Means
Across all these trends, there’s one thing in common - we’re all looking for more personal, meaningful, and mindful ways to explore.
Whether that means travelling slower, connecting deeper, or choosing experiences that reflect your values, the future of travel is about designing journeys that truly fit you.
And that’s exactly where I can help.
From understanding what matters most to you to crafting every detail with care, I’ll make sure your next trip feels effortless, authentic, and unforgettable.