Based In Reigate

Ashley Lutz

Available for new enquiries

It's Nice To Meet You

Welcome, I’m Ash, your local Travel Counsellor!

Travel is about so much more than ticking off destinations—it’s about making memories, discovering new places, and enjoying the journey with the people who matter most. As someone with my own family, I understand first-hand the joys (and sometimes the challenges!) of family travel, which means I approach every client’s holiday with care, flexibility, and real understanding.

I work with a wonderful mix of clients—families seeking seamless escapes, couples looking for that special getaway, milestone celebrations, and those planning epic bucket-list adventures. My passion for travel shapes everything I do—my own bucket list is always growing and evolving, and I know how important thoughtful planning is for turning “one day” dreams into reality. Helping my clients make these journeys happen is something I genuinely love.

With years of experience designing holidays across Asia, Australasia, and beyond, I provide honest, personal service and expert, trustworthy advice. I take the time to get to know you, handle the details, and keep everything simple and stress-free—so you can focus on the best part: enjoying your holiday. Because I’m always keeping in touch with my suppliers worldwide, I can bring you fresh inspiration and up-to-date recommendations that suit your unique style and plans.

A surprising number of new clients have never used a travel professional before—but once they try it, they don’t look back. They discover the value in honest advice, genuine service, and support that simply isn’t available from an algorithm or a deal-driven website.

Let’s work together to design a holiday that fits you perfectly—whatever your travel style, occasion, or dream destination.

Get in touch to get started. It’s as simple as a conversation—and your next trip could be the best yet.

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My customer stories

Sent by Foster Family

“Thank you SO much for organising our trip. It was so much fun and we did so much we felt we were away for weeks.. all the arrangements were just so seamless and it made me feel relaxed and I could truly enjoy the holiday. Can’t wait for another adventure ! Thanks again.

Sent by C Perry-Riquet

Ashley’s responsiveness and expertise in helping us with booking our trip was exceptional. We will definitely be contacting Ashley again to help us plan our next trip.

Sent by L Rose

Ash was absolutely brilliant at guiding us through the unknown of holiday hunting. Fab ideas, completely took on board the brief, removed the stress and we’re all really excited to go! Friends and family have asked me for her details after I’ve spoken so highly of her! Would HIGHLY recommend

Sent by Tom Bell

Ashley Lutz created the most amazing holiday experience for myself and my young family . . She is Professional, organised and flexible... everything i am not which took all the stress out of the process.. perfect.

Sent by L Butson

Ashley was knowledgeable, always happy to help and very accommodating with me asking lots of questions. Ashley ensured we explored all options until we found the perfect trip!

My Videos

Just a little sneak peek of what Sri Lanka is like, to whet your appetite! Please do reach out to me for any info on Sri Lanka. One of my favourite places!

Sneak Peek of Sri Lanka

18/01/2022

Just a little sneak peek of what Sri Lanka is like, to whet your appetite! Please do reach out to me for any info on Sri Lanka. One of my favourite places!

Where would you like your next holiday to be? I can help you create magical memories tailored to you and your needs. Get in touch today to chat more!

Beyond the Horizon

18/01/2022

Where would you like your next holiday to be? I can help you create magical memories tailored to you and your needs. Get in touch today to chat more!

My Blog

I absolutely live and breathe travel and I love to write about my experiences! Please take a look through my posts - you might find your own holiday inspiration.

Family Holidays with a Difference: Making the Most of Summer

09 January 2026

If you’re dreaming of a summer holiday that’s a little less ordinary and a lot more memorable, you’re in the right place. For families who want to do more than simply relax by the pool, there’s a world of adventures just waiting to be discovered. Whether it’s exploring new cultures, trying out fresh activities, or simply reconnecting in incredible surroundings, the right family holiday can create

Why Working With a Real Travel Expert Makes All the Difference

06 January 2026

Planning a holiday should be exciting, but for many, it can quickly become overwhelming with endless choices and conflicting advice online. As a Travel Counsellor with years of experience across Asia, Australasia and beyond, I work differently. This blog shares how I help my clients cut through the noise, offering personal, honest support and travel expertise that turns inspiration into the perfec

Top family holiday destinations for 2025

30 June 2024

Wondering where to head with the family in 2025 for your next adventure? Whether you are looking for winter sun, a bucket list holiday ticked off the list or an epic road trip, here are some top picks for families of all ages and stages. Abu Dhabi If you’re planning a trip to the UAE you might be wondering which is better, Dubai or Abu Dhabi? Abu Dhabi is an incredibly child friendly destinatio

Best Value Family Holiday Destinations

29 March 2023

Travelling as a family may feel a little more expensive in more recent years and certainly in more recent times, but with the right expert advice and planning you can make your money go further. As a travel expert, I frequently work with families to find holidays best suiting their wants, needs and budget, providing excellent value for money and magical memories for years to come. So here are my 2

2023 Client Referral Incentive - Why refer me & What could you win?

03 January 2023

I am very excited to launch my new client referral incentive for 2023! As I am sure you know, my business is based on referrals, so by letting your friends, family and colleagues know about me you’re helping me to grow and develop my business and as a thank you I am launching a very exciting incentive this year! What can you win? You can choose from two fantastic options - firstly WIN a trip o

Exploring Indonesia – why go and when!

12 September 2022

Indonesia is an incredible collection of volcanic islands stretching across the Pacific and Indian Oceans and together they offer unbelievable beaches, exotic wildlife, intricate Hindu temples, active volcanoes, amazing trekking, world-class diving and some of the warmest people to welcome you to their home. Planning a trip to Indonesia is exciting but can also be a little daunting with so many

Escape the winter

05 September 2022

As much as the idea of huddling round a log fire on a cold winters day is tempting, the idea of jumping on a plane to a much warmer climate can be even more appealing for many! So if you are thinking about whisking your family away for a fun-packed holiday in the sun but you are not sure where to go, look no further for inspiration! There are so many wonderful options, but I have handpicked 8 plac

Reasons to trust me with your travel plans

24 August 2022

There are many reasons to work with a travel professional such as myself, a Travel Counsellor, to plan and book your holiday and I thought I would share a few of them with you if you are wondering what is it that I do or why would you may need services like mine. To be honest and open, I earn a living through commissions paid to me from suppliers and tour operators, by booking holidays for my cli

Family Holidays Top Tips

24 February 2022

Family travel is a hot topic right now, with so many families booking their precious holidays this year, many that are long overdue a nice holiday with guaranteed sunshine and that ‘holiday feel’. Having a young family myself, I naturally think about and plan my own travels and constantly talk to friends about their trips too. It is also a top enquiry from my clients, so I wanted to share my top

Why I love Travel

18 January 2022

When I sit and think about why I am in travel and why I am doing the job that I do it comes down to a simple fact. I love creating incredible memories and engaging the senses when introducing travellers to new places. I find for most travellers the highlight of any holiday from a week relaxing in a Portuguese villa to heading down under and exploring Australia is when they really get under the s

Contact Me

Whatever your holiday needs I'm here to help you, so simply give me a call or send me an email with your contact details on and I can get things started for you:

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