Why California is the perfect USA holiday for every type of traveller

California has a habit of exceeding expectations. Many people picture the Hollywood Sign, the Golden Gate Bridge, or palm-lined beaches, but there's far more to the Golden State than its famous landmarks.

Stretching for almost 900 miles along the Pacific Coast, California is one of the most diverse destinations in the USA. Within a single trip, you can drive spectacular coastal roads, hike through ancient forests, sip wine in world-famous vineyards, visit iconic cities, or spend time in national parks that feel a world away from everyday life.

Why California is the perfect USA holiday for every type of traveller

For road-trippers: one unforgettable journey

The legendary Highway 1 is one of the world's great coastal drives, winding between dramatic cliffs and the Pacific Ocean. Along the way, you can stop in Monterey to watch sea otters playing in the harbour, browse galleries in Carmel-by-the-Sea, admire the rugged beauty of Big Sur, or enjoy the relaxed atmosphere of Santa Barbara before continuing south towards Los Angeles and San Diego.

For nature lovers: landscapes that never stop changing

California's scenery is every bit as impressive as its cities. Yosemite National Park is often the headline act, with soaring granite cliffs, giant waterfalls, peaceful valleys, and walking trails for every ability. Just a few hours away, Sequoia and Kings Canyon National Parks are home to some of the largest living trees on Earth, including the famous General Sherman Tree.

The coastline offers its own natural wonders too. Depending on the season, visitors may spot migrating whales from the shore or on dedicated boat trips, while sea lions, dolphins, and seabirds are regular sights along much of the Pacific Coast.

For food and wine lovers: every region has its own flavour

Napa Valley and neighbouring Sonoma remain two of the world's best-known wine regions, where rolling vineyards, boutique wineries, and exceptional restaurants create the perfect setting for a leisurely escape. 

The cities bring something completely different. San Francisco is famous for its seafood, sourdough bread, bustling food markets, and neighbourhoods shaped by generations of international communities. Los Angeles has become one of America's most exciting dining destinations, where everything from street food and farmers' markets to Michelin-starred restaurants sit side by side.

Further south, Mexican influences become increasingly evident, with authentic tacos, fresh seafood, and vibrant local flavours adding another layer to California's culinary identity.

For culture seekers: beyond the famous landmarks

Los Angeles offers far more than Hollywood. Alongside famous studios, you'll find intriguing museums, unique neighbourhoods, impressive architecture, and a thriving arts scene that continues to evolve.

San Francisco brings together Victorian architecture, waterfront districts, historic cable cars, and neighbourhoods that each tell a different story. Meanwhile, smaller coastal communities and Gold Rush towns provide a glimpse into California's past, helping visitors understand how the state developed into one of the world's most influential destinations.

For luxury travellers: relaxed luxury, California style

You'll find elegant vineyard retreats in Napa Valley, oceanfront hotels in Malibu, wellness resorts in Palm Springs, and secluded lodges overlooking the dramatic cliffs of Big Sur. Rather than feeling overly formal, many of California's finest properties embrace the state's laid-back lifestyle, where exceptional service comes with spectacular scenery and a relaxed atmosphere. Private wine tastings, guided coastal tours, spa experiences, and bespoke self-drive itineraries make it easy to tailor a holiday around your own interests, creating an incredible trip.

To book your perfectly tailored trip to California, speak to your Travel Counsellor today. 

5 Whistler Ski experiences you didn’t know about

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Whistler is well known for its scale, snow, and lively village, but there is more to a ski holiday here than simply working your way around Whistler and Blackcomb mountains. For UK visitors, it also works well as part of a wider Canada trip; you can spend a few nights in Vancouver before or after the mountains, try something different on the slopes, and make the most of local knowledge once you arrive. Here are five Whistler ski experiences worth knowing about when planning your visit.

Snow, onsens, and ramen: Discover skiing, Japan style

25 September 2026

Japan puts a very different spin on a ski holiday. Days on the mountain might be followed by a soak in a steaming onsen, dinner in a tiny ramen restaurant, or an evening wandering through a traditional snow-covered town. And there’s plenty of choice when it comes to where you ski. From Hokkaido’s famous powder to the hot spring villages of Nagano, the easy Tokyo connections of Niigata, and the winter landscapes of Tohoku, each region offers its own reason to head to the mountains.

Travel Counsellors experience the best of Singapore

25 September 2026

Singapore is a city that makes a strong first impression, combining remarkable architecture, historic neighbourhoods, acclaimed restaurants, and plenty of ways to experience the city from a different perspective. During a recent Travel Counsellors trip, the group enjoyed a packed itinerary featuring the grand surroundings of Raffles Hotel, the futuristic Gardens by the Bay, Sentosa, and some of Singapore’s best rooftop venues.

Villas 1 Awali Background Colour Banana Island 3 (2)

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