Hello, I’m Sally an Independent Travel professional based in Hermitage, West Berkshire. Thank you for taking the time to visit my web page.
I offer a personalised service where I take the time to get to know you, your likes and dislikes, dreams and aspirations enabling me to create experiences perfectly tailored to you, and memories you will keep forever.
Having a trusted travel professional with you every step of the way, is now the most reassuring way to travel. My expertise comes from over 30 years within the travel industry working on the high street within both well-known and independent travel agents, as well as management & training roles taking me to work in many other aspects of the industry, providing the depth of knowledge and experience I pull on today . I continue to travel extensively myself, whilst having created a vast range of travel experiences over the years for my customers with excellent customer service at the heart of everything I do.
Whether you’re a solo traveller, couple, family or group. You may be considering anything from a beach to a city break, multi centre itinerary, adventure or luxury escape – I would love to discuss your travel requirements, we can plan in a time that suits you and begin a travel journey where you have a trusted travel professional with you at every corner, no matter what is thrown at us.
Buying a holiday is a unique purchase, it is not just a product, the service is very much a part of the experience, so with support 24/7 whether at home or abroad, 100% Financial Protection from the backing of a multi award-winning organisation, you have the reassurance you deserve.
I love to share many first-hand experiences, travel updates, news and offers with you. My own passion to travel, whether that is my own family holidays, adventures from my role as an Adventure and Touring Ambassador or those created for customers, are shared through my travel diaries which you can find if you follow me on bothFacebookorInstagramor you can read myPersonal Travel Blogshere.
Now that’s enough about me!
Please get in touch if you need some help with your travel plans.
Brilliant service, life changing for busy families to get the exact experience for those important family holidays. Thank you!!
Sent by Amy Jobson
Newbury, Berkshire 27/10/2025
Sally and her team have turned what was a daunting task (trying to plan a safari) into an exciting trip. They took all the stress away and tailor made our perfect holiday of a lifetime!
Sent by Anthony Roberts
Tiverton, Devon 06/10/2025
Very helpful, friendly and reassuring. Good team work and quick responses to our queries.
Sent by Fiona Jones
Ashmore Green, Berkshire 19/09/2025
We book nearly all our trips and holidays with Sally Murray. Wouldn’t have it any other way! We recently returned from an absolutely amazing trip to Hawaii. There were so many different elements which Sally put together fantastically, and as she knows us well, she knows what we like/don’t like. Fantastic service always and can’t recommend Sally enough.
Sent by Sam Jennings
Stroud, Gloucestershire 13/09/2025
Our Travel Counsellor Sally Murray gave us excellent service and saved us time as well as money. We discussed a 5 week trip with Sally last year and after a zoom call with her we firmed up the details. She worked out our itinerary in a few days, including flights to 5 countries, internal flights, hotels & transfers - so fast! We then chose which options we wanted but we mainly went with her recommendations. We have just returned from our trip around Asia & Australia and it was really seamless, everything went to plan with all the extras thought of. We were so impressed with Sally's knowledge and organisational skills, we would highly recommend her services for any trip you are thinking of making.
Sent by Clare Sheffield
Newbury,Berkshire 08/09/2025
We had a challenging brief - a holiday to cater for 4 teenagers and my husband and I. A holiday with plenty to do but also room for relaxation, with potential to cook our own meals but with restaurants on hand! Sally found the perfect location and accommodation!
Sent by Caroline Simm
Hermitage, Berkshire 08/09/2025
I met with Sally who explained the process. She did her research and found several holidays that matched our criteria. The communication was great between us. Pre and post holiday information. The app was very useful and easy to use. I can highly recommend Travel Counsellors.
Sent by Michala Wardell
Chilton, Oxfordshire 27/07/2025
Sally has been brilliant, she has taken time to listen to our needs and built a holiday specific to our needs and what we enjoy. I would highly recommend her.
Sent by Joanna Chipchase
Little Horsted, East Sussex 18/07/2025
Sally and Catherine have been extremely helpful with our particularly difficult request and have listened to our brief. Would definitely use again and recommend to friends and family. It’s been so easy talking to them - thank you ladies
Sent by Nicola Hughes
Cheltenham, Glos 23/06/2025
So simple and easy to book with total confidence Sally is with you every step of the way... before, during and after!!
Sent by Dale Randle
Bromsgrove 19/05/2025
I have only just started working with Sally to find our perfect holiday and already I'm am very impressed with her professionalism and knowledge
Sent by David Neale
Leamington Spa, Warwickshire 12/05/2025
Our second trip organised by Sally at Travel Counsellors, and both have been absolutely fantastic. The attention to detail that goes into putting these trips together by Travel Counsellors is first class. We have just been to Switzerland to travel on the Glacier Express, and so Sally enlisted local knowledge and assistance with Marina, and between the two of them, they organised an epic trip. The rail system in Switzerland can be quite complication in terms of bookings and changes, etc. and we had a completely documented guide which made it very straightforward to follow, put together by Sally and Marina.
We really can't be more complimentary about the service provided, and will definitely be putting our future trips in the hands of the experts. It really was a trip of a lifetime, thanks to the finishing touches added by Travel Counsellors.
They are totally on it, and we would highly recommend to anyone planning to go anywhere.
Thanks to you both.
Sent by Nicki Ritchie
Hermitage, Berkshire 22/04/2025
We had an incredible adventure through Vietnam and Cambodia, and we honestly can’t thank Sally enough for everything she did to make it so smooth, fun, and unforgettable.
She helped us plan in detail - from planes to trains, boats to automobiles (and even a few tuk tuks!)—and somehow made the whole journey feel effortless. We covered a lot of ground, but thanks to Sally, it never felt rushed or stressful. Every stop felt thoughtfully planned, with just the right balance of exploring, relaxing, food and soaking up the culture.
The guides Sally arranged were great -friendly and knowledgeable. We especially appreciated how she listened to what we were looking for and crafted an itinerary that really suited us. It felt like more than just a holiday—it was an experience we’ll never forget.
Thank you, Sally, for going above and beyond. We couldn’t have done it without you and we’re already thinking about where to go next—with your help, of course!
Nicki and Drew.
Sent by Wendy May
Hermitage, Berkshire 22/04/2025
Sally made the process very informative and easy for us. She took on board what we wanted from our trip and provided clear options for us to think about. Great communication throughout.
Sent by Caroline Simm
Hermitage, Berkshire 11/04/2025
Sally asked me what I wanted from a holiday and she listened. She made several suggestions but the first one was the right one. Thank you Sally
Sent by Rebecca Fannin
Chieveley, Berkshire 03/04/2025
Once again, Sally has put together a two centre holiday for us that sounds fabulous. We were fairly specific in what we wanted, and Sally has ticked all the boxes. Really looking forward to going!
Sent by Diane Dewar
Hersham , Surrey 16/03/2025
Sally has been friendly, efficient and found us some lovely holiday options, always listening to what we were looking for.
Sent by Nicki Ritchie
Hermitage, Berkshire 13/03/2025
Thankyou for organising such an incredible trip. It all went smoothly and the attention to detail was excellent. We absolutely loved Vietnam and all that it has to offer. Our trip took us to so many places - all offering an insight into the charming Vietnamese people. Thankyou Sally and I have no hesitation in recommending you.
Sent by Sandra Minett
Hungerford, Berkshire 13/03/2025
Thank you so very much for all your efforts in sorting out our wonderful holiday to Sri Lanka. The hotels were all amazing except the very last one which was truly unforgettable for all the right reasons.
Our driver, Ananda, was absolutely brilliant and once he understood the way we were thinking could not have done anymore. Wonderful - The whole holiday was sensational.
Thank you so very much again.
Sent by Kate Quaintance-Blackford
Curridge, Berkshire 20/01/2025
I just wanted to take a moment to thank you for your incredible help with resolving my recent complaint. Your professionalism and dedication really stood out, and it’s clear you always go above and beyond to ensure your clients are happy.
You’ve been such a big part of all our wonderful holidays, and I’m so grateful for the care and expertise you bring to every booking. It’s always a pleasure working with you, and I truly appreciate all that you do to make our trips so special.
Looking forward to planning our next adventure with you!
Sent by Jonathan Hebbes
Hermitage, Berkshire 06/01/2025
Sally does a great job searching out our requirements. Follow up is excellent and having used Sally before any enquiries will be dealt with quickly
Sent by Mark Smith
Newbury, Berkshire 03/01/2025
Sally is a very easy to talk to person, polite & very helpful
Sent by Kerry Allen
Thatcham, Berkshire 03/01/2025
A great service and came up with some wonderful ideas !
Sent by Nicola Hughes
Cheltenham, Glos 29/11/2024
Nothing is too much trouble for Sally, she makes the whole booking of a holiday simple but exciting !
Sent by Karen Jones
Thatcham. Berkshire 11/11/2024
Venice you've been everything I hoped for and more. Thankyou once again Sally, for yet another stress less and perfect holiday.
Sent by Nicola Melville
WOTTON-UNDER-EDGE, Gloucestershire 08/10/2024
“Our amazing 4 week trip to Australia was our first holiday booked with travel counsellor
Sally Murray - and we will certainly be booking with her again! Her invaluable advice,
thoughtful planning and attention to detail ensured absolutely everything (flights,
transfers, hotels, experiences, car hire etc) went smoothly and we truly had the holiday
lifetime.
The extra reassurance that, in addition to TC 24 hour support, we could also contact
Sally during the trip just in case we had any issues was a comfort too - it takes away
any stress so you can just focus on having a good time!
I would highly recommend booking your next holiday with Sally Murray.”
Sent by Hattie Small
Poole, Dorset 05/10/2024
Sally helped is with a one-off holiday. I'd always wanted to take my boys on safari. Sally asked questions to find out as much as she could about us and then put the perfect holiday together for us. I was amazing and the proof was how much our children - 15 and 16 - enjoyed the adventure. Instead of a few days safari, we travelled across Namibia, Botswana and into Zimbabwe and had a holiday we will always treasure. I can't recommend Sally enough, the detail and fit for our family was spot on. We will be in touch again !
Sent by Karen Jones
Thatcham, Berkshire 30/08/2024
7 hotels, jet lag, once in a lifetime adventures and now a mountain of washing can only mean one thing, Sally Murray has excelled herself again and given us all memories to last a lifetime. From the art deco and fast cars of Miami to paddle boarding and snorkelling in a Pacific Ocean cove, the magic of watching a turtle lay her eggs on the beach to walking across the rainforest canopy along hanging bridges, bathing in the thermal springs of a volcano to kayaking within a foot of a caiman, our trip to Costa Rica has been amazing.
So many memories made, so many photos to share and a massive thank you Sally for giving us all a family holiday to remember. Xx
Sent by Liz Bradshaw
Tadley, Hampshire 19/08/2024
Recently back from a 2 week trip to Sorrento and Sicily. Sally Murray was amazing with her advice and suggestions before we left. Everything worked like clockwork and the trips to Pompeii and Herculaneum, Capri and Pizza Making were amazing and our guides were outstanding. Someone was even at the end of the phone when we couldn't find one of our taxi drivers which was actually a simple case of being at different doors of the train station. Can't recommend Sally enough and am now talking to her about next year's holiday.
Sent by Machon Jean
Newbury, Berkshire 10/08/2024
Thank you so much for your wonderful organisation, we arrived safely and our transfer driver kindly took us a slightly scenic route to tell us more about the area on the way to our hotel.
Hotel is lovely and despite not paying for a partial
Sea view we have one!! Feeling very lucky.
Sent by Abi Sowande
Hermitage, Berkshire 29/07/2024
Sally, you have out done yourself this time, it's amazing thankyou !
Thankyou so so much, the holiday was perfect and will come back soon to plan next years !
Sent by Claire Ambler
Calcot, Reading Berkshire 16/05/2024
Its always a joy booking through Sally our TC, everything is conducted so professionally and in an efficient manner. Sally comes up with lots of different ideas and I always feel safe booking via TC.
Sent by Lucy Chatwin
Solihull, West Midlands 13/05/2024
Really supportive in finding a holiday to suit our families needs and wants within a specific budget. Options and information were really helpful.
- I was going round in circles and it really helped to secure something!
We are really looking forward to it.
Sent by Wendy May
Hermitage, Berkshire 09/05/2024
Sally provided a friendly, efficient service. Excellent communication and very approachable. We would use her services again.
Sent by Zoe Fannon
Curridge, Berkshire 22/04/2024
Sally, you are amazing! Thank you! You take all the stress out of finding the right holiday at the right price! Makes a huge difference to the whole experience!
Sent by Jennifer Stone
Newbury 17/04/2024
Thank you for sorting our holiday it was fantastic. We had a super time. the apartment was lovely. the hotel very helpful and what an amazing place -
you do a marvellous job.
Sent by Wendy Edwards
Langstone, Newport 15/04/2024
Sally is awesome, never hesitate to recommend her!!
Sent by Colin Drain
Ilford, Greater London 15/04/2024
Sally is incredibly knowledgeable and wonderfully helpful. She's very easy to recommend.
Sent by Andrew May
Strathaven, South Lanarkshire 26/03/2024
Sally is always on hand after booking and attention to detail is superb. Would recommend without hesitation.
Sent by Kathleen Gent
Newbury, Berkshire 25/03/2024
We highly recommend Sally Murray. Nothing is too much trouble for her and everything is always dealt with efficiently and willingly. On this occasion she also carried out a lot of research to ensure our new holiday destination is exactly what we are looking for.
Sent by Susan Bell
Newbury, Berkshire 04/03/2024
Sally is so helpful and explains everything fully. She makes suggestions and understands my needs which results in a great holiday as it’s tailored. I always feel that Sally listens very carefully to what I’m looking for and even when I’m asking for the impossible within my budget she manages to make it happen.
Sent by Luca Allen
Hermitage, Berkshire 26/02/2024
Sally has been helpful and supportive during the whole process of organising my travelling and would 100% recommend her to anyone thinking of doing the same!
Sent by Vicky Duffy
Tenbury Wells, Worcestershire 19/02/2024
This was the first time we’d used Sally (she had helped us plan a previous trip then we weren’t able to go) and it was fantastic. There were lots of little touches which made it a great experience and I would not hesitate to use her again or recommend her. Thank you Sally!
Sent by Izzy Smithson
Newbury, Berkshire 09/02/2024
Sally was very helpful and it made it very easy for me to book my trip with no worries, I would definitely recommend!
Sent by Caroline Herman
Hampstead Norreys, Berkshire 06/02/2024
Sally has been brilliant and has made planning our trip so easy. Thank you!
Sent by Carly Natalizia
Weybridge, Surrey 05/02/2024
Sally is always friendly, listens carefully to our needs and then comes back with great options to consider. Great communication too.
Sent by Clare Sheffield
Newbury, Berkshire 29/01/2024
Sally is always fantastic helping us plan our holidays, she always goes above and beyond to ensure that her customers are happy :)
Sent by Daniella Murray
Worcester 25/01/2024
Exciting process, Sally had so much knowledge and understood what I was after and offered extra holiday ideas to our conversation of which fitted perfectly with my plan. Fantastic service.
Sent by Claire Ambler
Calcot, Berkshire 17/01/2024
Thank you so much for organising this for us. Great to be able to use you and get a far more competitive rate, better flight times and with BA from Heathrow.
5 stars ?? Thank you as always.
Sent by Stephen Evans
Greater London, SE6 12/01/2024
Friendly, helpful and personable service from all members of the team.
Sent by Deanna OHagan
Newbury, Berkshire 12/01/2024
Our last two cruise holidays have been so easy and stress free to book, thanks to travel counsellors, And of course Sally for making our whole experience so enjoyable Thank you Sally x
Sent by Tracey Leeson
Highclere, Hampshire 04/01/2024
Thank you Sally for helping us book our incredible safari holiday in Kenya and Tanzania, and then finishing with a few beach days on the end in Zanzibar – a trip of a lifetime for all the family!
Starting with good outline idea of what we wanted to do, Sally spent lots of time understanding what would be right for us and helped us to finalise details, suggesting various options for routes and a wide range of lodges and camps to stay in. We started in the Amboseli Park in Kenya, then crossed into Tanzania and travelled up through Tarangire National Park, Lake Manyara National Park and Ngorongoro Crater, culminating in the Serengeti National Park to the Mara River where we witnessed the unforgettable spectacle of a wildebeest migration crossing. Many hundreds of bone-shaking kms covered but definitely worth it.
It was the most wonderful holiday, Sally’s experience and support were second-to-none and highly recommended if you are thinking of embarking on your own adventure.
Sent by David Quaintance
Cold Ash, Berkshire 04/01/2024
Sally was very helpful and pleasant. We will definitely use her again.
Sent by Nicki Ritchie
Hermitage, Berkshire 04/01/2024
Sally did a wonderful job organising our recent trip to the Maldives. She always listens and asks lots of questions to find out what sort of resort you like, what's important on your holiday - food, activities etc and then before you know it, its booked. It was exactly what we both needed and booking with Sally you know everything is covered. Very happy to recommend Sally. Thankyou x
Sent by Clodagh Joyce
Thatcham, Berkshire 23/08/2023
Sally is amazing even with her being away she’s still able to help!
Sent by Nicki Bennett
Newbury, Berkshire 23/08/2023
Thankyou for a fabulous holiday!
Sitting here after getting back from Mallorca and thinking about what a great holiday we had.
Everything planning wise felt so smooth and easy and the quick phone call before we went made sure everything was really clear. Helpful when you have a million things to do at home before the holiday starts!
The hotel we booked through yourselves was simply amazing! It was fantastic! Honestly not somewhere we would have looked at ourselves probably due to the size, but actually it was such a great place and so well designed that it just didn’t feel that big. Every member of staff was just fabulous and the pools were even better! Kids adored it! The food was delicious as well and I definitely now need to go on a strict diet, ha ha!
Basically, thankyou. We had an amazing time and you really helped us found the perfect solution for us!
Sent by Julie Hartley
Nottingham 24/07/2023
Sally took a huge weight off my shoulders in the planning process of my holiday. Booking through TC also meant that I was less worried about anything going wrong with my travel or accommodation whilst I was on holiday, which meant I could focus on having a great time with my family!
Sent by Stephanie Day
Hermitage, Berkshire 24/07/2023
Sally just takes all the stress away from booking a well needed break each year ! I just know the destination and facilities will be top notch, the journey will be seamless and every little thing is thought of for me, eg parking, travel insurance, checking in. It’s the most important and most expensive decision each year so having Sally manage it all means it’s how it should be “a holiday” not a stress !
Sent by Catherine Pinchen
London 15/05/2023
Really excellent service and will definitely ask Sally to organise future holidays. Thank you
Sent by Mark Hartley
Basingstoke. Hampshire 04/04/2023
Sally has the ability to understand what we are looking for and translate that into the perfect holiday.
Sent by Toni Byrne
Chepstow, Glos 04/04/2023
Our family holiday is a bucket list treat for me, my husband - who has been diagnosed with terminal bowel cancer - and our two children. Sally has been extremely thoughtful of our situation and has suggested things we would never have thought of. The process has been easy and everything she has considered for this holiday is to make it as easy as possible and enjoyable in our situation. I'm super grateful to Sally, and really looking forward to making memories in Malta x
Sent by Beth Bevan
Hermitage, Berkshire 30/03/2023
Sally is fabulous, meticulously organised and efficient.
Sent by Deanna OHagan
Newbury, Berkshire 10/02/2023
This is our second time booking with Sally, She is so helpful and makes booking your holiday so easy. I would and have recommended Sally to many friends. Thank you
Sent by Deborah Goddard
Newbury, Berkshire 09/02/2023
Sally has been very patient as we were in doubt on our choice of country. She has asked lots of questions to get the right holiday for us.
Sent by Jayne Lawn
Derbyshire 23/01/2023
Although we had found our own cruise Sally made full enquiries looking at extra nights and different flights and then found us the special offer flights with Celebrity using Easyjet, saved us a fortune.
Sent by Matthew Jones
Thatcham, Berkshire 03/01/2023
Very helpful, knowledgeable and patient. Great service.
Sent by Catherine Mckay
Thatcham, Berkshire 28/11/2022
Sally was absolutely amazing at not only finding a perfect holiday but helping me to make lots of decisions to make such a fabulous holiday! I would highly recommend her and will definitely be booking our next holiday through Sally!
Sent by Emma Rawlings
Newbury, Berkshire 21/07/2022
Sally provides a totally professional, personal and friendly service. She cannot do enough to help find the perfect holiday that suits your needs. Sally understands the industry so well and she is honest with you the whole way through the process of finding the holiday that you want.
Sent by Donna Collins
Newbury, Berkshire 29/06/2022
Sally has been fantastic. Very patient and gone above and beyond!
Sent by Sophie Hayes
Ferndown, Dorset 20/06/2022
Sally has been fantastic right from the start
Sent by Fiona Jones
Cold Ash, Berkshire 20/06/2022
Sally really works hard for her clients. She really took the time to understand our requirements thoroughly and found and planned everything in detail. I would definitely recommend Sally if you’re planning a holiday and appreciate attention to detail and personal service.
Sent by Andrew May
Strathaven, South Lanarkshire 20/06/2022
Sally's service is excellent. Listened to what we wanted and took all the stress out of organising everything. Plus she is always on hand for any further needs or queries, planning trips etc.. Would highly recommend her to anyone travelling.
Sent by Jon Rosten
Maidenhead, Berkshire 25/04/2022
Dear Sally, Thankyou so much for the wonderful trip to Paris you organised for me in November. The attention to detail and ease with which you made the trip for us was excellent and you were on hand on the Sunday promptly when the changes to Covid rules were announced, to put our minds at rest that we could get home ! I will be recommending you to people I know and will certainly be using your services again in the future.
Sent by Tamara Joyce
Thatcham, Berkshire 19/04/2022
Trip of a life time to Iceland
Sally organised for us to have 4 day trip to Iceland, what can I say it was the most awesome trip yet, the hotel was fantastic, the excursions were breath taking and she went above and beyond to make it the best trip ever post covid.
Sent by Claire Ambler
Calcot, Berkshire 19/04/2022
Fabulous Trip to Iceland - Highly Recommended
Sally Murray booked us onto the trip to Iceland in March that she was organising for a small group. We had the most fantastic time. The package was put together for us with all of the great places to visit such as the Blue Lagoon, the Gulfoss Falls, Whale watching and the Northern Light Cruise. All of the organisation was seamless, the hotel and transfers were superb and nothing was too much trouble.
I can highly recommend Sally and not being ones to usually go on group trips, we had an absolute ball.
Thank you Sally.
Sent by Andrew May
Strathaven, South Lanarkshire 19/04/2022
Sally's service is top notch. Listens to what you need and keeps in touch regularly even on some of the minor details of the trip. Have already recommended her to friends.
Sent by Moira Morrow
Wallingford, Oxfordshire 03/02/2022
Really expert help and assistance - so essential in these days of trickier travel. Sally’s expertise gave me complete reassurance.
Sent by Amy Bosley
Berkshire 15/11/2021
Sally was amazing. Booking a holiday for myself can be very tricky due to the adjustments I require however Sally knew exactly what to do and kept me up to date on her progress through the whole process
Sent by Susan Bell
Newbury, Berkshire 02/11/2021
I have already recommended Sally to several friends. She is very professional, always available and answers your questions before you’ve even asked them.
Sent by Daniella Murray
Worcester 02/11/2021
Sally has been fantastic with arranging my trip of life time, as a single traveller it can be a bit stressful and daunting organising things yourself incase a time isn’t right or a transfer is missed but sally has took all the stress out of the organising and is as excited as I am for me to go on my Icelandic adventure. This is the second holiday I’ve booked with Sally and I will continue to do all of my bookings with her as the holiday experience starts with the first conversation with Sally, as soon as it’s been discussed it’s on the app ready for me to look over and book. Thank you for making everything so easy, you have fantastic knowledge and advice.
Sent by Emma Nicholls
Reading, Berkshire 18/10/2021
Sally is amazing! So friendly and lovely. Has helped us so much. Cannot recommend her enough!
Sent by Zoe Fannon
Curridge, Berkshire 18/10/2021
Such a fantastically easy process! Sally listened, gathered options & just sorted it all out! Love it! Thank you so much.
Sent by Julie MacDonald
Basingstoke, Hampshire 18/10/2021
Great service. Sally listened intently to my honeymoon requirements and was able to offer a selection of hotel choices which really matched our priorities for our few days away. I would definitely ask Sally to help for future trips as I feel really assured that everything will be planned and organised. Also she has extensive knowledge so she could offer trips that I haven't thought of which is really exciting.
Sent by Nicola Lloyd
Telford, Shropshire 15/09/2021
It’s always good to know our holiday booking is in Sally’s hands. Thanks again Sally! X
Sent by Claire Ambler
Reading, Berkshire 15/09/2021
You have been amazing! Listening and understanding the brief and subsequent requests. It’s great everything is online and so accessible for us and especially Harry in Wisconsin. You have always looked for the best options for us and we could not ask for more, our experience is that you have excellent skills and customer focus. We continue to enjoy your service and would 100% recommend you. Thank you. Claire Ambler
Sent by Nicola Hughes
Cheltenham, Glos 15/09/2021
Sally was so easy to talk to and accommodating about our ever changing plans, I have already recommended her to friends
Sent by Christopher Sutton
Didcot, Oxfordshire 07/08/2021
Sally has been amazing from beginning to end of the booking process with initially finding what we wanted then changing it a month before due to COVID restrictions and then the last minute bits like holiday insurance and a hotel at the airport. I cannot fault her and will definitely be recommending her!!
Sent by Joanne Hurl
Tunbridge Wells, Kent 25/07/2021
Sally has been outstanding this past 18 months. We’ve spoken to her 10 times as much as would be expected, and nothing has been too much trouble. Worth her weight in gold!
Sent by Kathleen Gent
Donnington, Newbury Berkshire 17/07/2021
I called Sally Murray quite late in the day and as a new customer. She was helpful and responsive and easily talked me through getting the app on my phone and setting up the payment details. Would highly recommend and will certainly use again.
Sent by James Longhurst
Hermitage, Berkshire 17/07/2021
Sally consistently supports us, and somehow manages to keep smiling - through what most be the hardest couple of years for her. She's helped sort out some amazing holidays for us - and we fully intend to keep using her for all our future holiday plans. Thanks Sally :-)
Sent by Neil Oldcorn
Newbury, Berkshire 16/07/2021
Dear Sally,
Since joining BNI you have been a ray of light helping us with holiday bookings, researching various options and presenting them to us in a professional and timely manner.
When COVID hit early last year, like all your clients our travel plans were thrown into chaos.
Your professionalism, hard work, patience and enthusiasm are second to none.
You had to book, rebook and rebook again due to ever changing and evolving plans, all of which with a smile no matter what we throw at you.
Melanie and I are eternally grateful for all your hard work and you continue to get all of our holiday bookings.
Sent by Jo Harrop
Newbury, Berkshire 01/07/2021
I love talking and planning holidays with Sally, she seems to be happy enough to go along with my mad schemes for adventure so I hope we will be planning many future trips with her.
Sent by Rob O'Hagan
Thatcham , Berkshire 24/02/2021
For all those thinking of booking a holiday this year, I cannot recommend Sally enough.
After a very difficult year for us all last year I was back and forward whether to take a holiday abroad, then I met Sally!
Sally put me at ease straight away, she outlined the pro’s and the risks of having to come back into the country having to isolate for two weeks upon arrival back into the UK. We discussed a number of destinations and I I decided to go to Crete, at that point Crete was not on the quarantine list but there was a big chance it could be within weeks of me going, not once was I unaware of the situation , Sally kept me updated weekly if not daily with what was happening and helped me understand the additional covers I could take to help protect me against a number of scenarios that could occur.
By the time I arrived at the airport I knew what was expected of me both at the airport and on the plane, unfortunately within days of me being in Crete Boris hit and I would need to quarantine. While I was sunning myself, my phone pinged and it was Sally giving me a full update on what was happening back home and put me at ease to help me enjoy the rest of my holiday, stress free!! As we all know when we are on holiday we can forget about the real world and our brains start to run backwards, a few days before me going home Sally once again reminded me of the forms that would ned to be completed for me to get back into the country, thank god for Sally because I had had one too many beers and I had forgot that this needed doing. 2020 was a horrible time for everyone due to COVID-19 but I can honestly say the 10 days holiday I took was the closest I got to normal and saved my mental state, thanks to Sally it was completely stress free, I felt protected and I could forget the rest of the world for the 10 days I was away.
You MUST speak to Sally !
Sent by Simon Daruvala
Crookham Common, Berkshire 18/11/2020
My partner and I had booked a holiday to Sri Lanka for April this year. Naturally this got cancelled but it’s been a nightmare trying to get a refund out of the travel agency, as it’s been like talking to a brick wall.
Throughout the last month or so, we’ve planning our 2021 Sri Lanka holiday with Sally, which has been a breath of fresh air. Not only has she reignited our excitement for an even better trip after the year we’ve had, but the personal touch and service she provides is something that’s hugely been missing for us over the last year.
If you’re planning a holiday for next year - speak to Sally!
Sent by Stephanie Tinsley
Hermitage, Berkshire 12/10/2020
Just wanted to say a huge huge thank you to Sal (Sally Murray) for helping to rearrange our holiday for next year, amidst these difficult uncertain Coronavirus times. A holiday is obviously a big spend and I was so worried what may happen with travel restrictions, but Sally has kept us fully supported/updated and offered great advice. She’s seamlessly moved our holiday to next year (and she even found us somewhere better ironically). Thank you Sal Xxx #holiday #sallymurraytravelcounsellors #stressfree #personal
Sent by Elizabeth Rose
Hermitage , Berkshire 12/10/2020
Sally is so friendly and helpful, taking her time to get to know you.
Sally gives you options to suit your budget and taste, giving you ideas on things you may not of thought of.
Thanks Sally ???? Your customer service is spot on. Xxxx
Sent by Rowan Frayling
Newbury, Berkshire 31/08/2020
Sally arranged our trip of a lifetime honeymoon to Canada last year. The only problem is that we don't want it to just be our one and only trip of a lifetime and we want to go back!! Sally was recommended by a friend of ours, and between calls and meeting with us at our home, Sally arranged an itinerary which we discussed and amended as appropriate. All of our suggestions were welcomed and clearly we benefited from Sally's expert knowledge! There is no way I could have found the time (nor the patience) to book a 2 week trip which involved 2 car hires, a train trip, internal flights and something in the region of 7-8 hotels as we wanted to see as much of Canada as possible involving some road trips! The Travel Counsellors app was really helpful as was the printed itinerary and other documents that Sally provided. Whilst we were away Sally was on hand for any queries or issues and her customer service was second to none. We had a minor issue whilst away which was out of everyone's control and it made the absolute world of difference having Sally just a message or call away rather than dealing with call centres and being passed from pillar to post as often happens in life! I would 100% recommend Sally to anyone looking to book a holiday!
Sent by Michaela Riley
Tadley, Hampshire 31/08/2020
Planning a holiday with the Riley's is normally a real headache as we have
four very head strong children who like different things, a husband who likes
lounging by the pool and then myself who doesn't like lounging by the pool,
because that tires me, I get bored too easily and too hot quickly when sitting
doing nothing and also cannot do too much because of my M.E. and over
exertion makes me ill.
Sally’s words, “that's not a problem” we can plan a holiday that suits you all.
So Sally spent time on the phone with all of us to find out what each of us
like and don't like and what we want to do so we can fit in it all
Sally has saved me hours finding amazing venues that are within our
budget and also which is very important are also disabled friendly...
Sent by Carly O'Brien
Weybridge, Surrey 14/08/2020
Sally Murray has been our travel counsellor, and in a year which has created so much travel uncertainty, she's been amazing. Firstly, prior to covid-19, she took the time to really understand our family needs and wishes for our holiday, and carefully crafted an itinerary which met them all. Then when the situation for travel became very uncertain she ensured we were able to cancel our trip without cost implications to us. She then went on to secure us a lovely UK summer holiday instead. She is easy to reach, provides reassurance and I genuinely felt she was alongside us the whole way.
Sent by Penny Holford
Faringdon, Oxfordshire 02/03/2020
We’d recommend Sally to anyone. She’s so helpful and friendly and has sorted everything out for our short break, making everything very easy and straightforward for us.
Sent by Fiona Jones
Thatcham, Berkshire 03/02/2020
Sally took great lengths to ensure she understood our requirements and where we could compromise. She didn’t give up with what proved to be a tricky search and we’re delighted with the holiday she’s put together for us. Thank you Sally!
Sent by Chloe Arnold
Thatcham, Berkshire 27/11/2019
Sally was brilliant right from the first phone call. She listened and took on board exactly what myself and my husband were looking for in a holiday. She got it spot on! And at a great price! Would highly recommend.
Sent by Nicola Ritchie
Hermitage, Berkshire 03/11/2019
Very helpful and patient when plans kept changing!
Sent by Susan Condliffe
Hermitage, Berkshire 03/11/2019
Would highly recommend Sally - she is always so pleased to do her best for you with the customer always being her priority. Nothings ever a problem and she obviously loves her job.
Sent by Thomas Layzell
Chalfont St.Giles, Buckinghamshire 03/11/2019
Another holiday booked!! We already knew where we wanted to go this time but Sally got us a great price with better flights than we could fine online! I love that the stress of booking is taken away and all documents are printed out for us as well as stored in the Travel Counsellors app! 193 days to go!!! Thanks Sally!
Sent by Thomas Layzell
Chalfont St.Giles, Buckinghamshire 03/11/2019
Sally has been great! She really took the time to get to know us and considered our requirements, likes and dislikes to find the perfect flights, hotel and room type. I think Sally offers a really unique personal service which stands out in the age of the internet and the self compare sites! I’ve already recommended Sally to all my friends and family!
Sent by Andrea Fearon
Hermitage, Berkshire 20/09/2019
Arranging a holiday with Sally is like chatting to a friend about your travel dreams. She is friendly, approachable, efficient and organised. She is thoughtful and understands the challenges that can arise. She takes all the stress and endless internet surfing out of planning a holiday and makes it fun and exciting. Sally takes the burden and leaves you free to look forward to your holiday. I really can’t recommend her highly enough. Thank you so much Sally for two perfect trips this year, and I will be in touch again soon!
Sent by Wendy Edwards
Langstone, Newport, Gwent 03/09/2019
Well the amazing Sally Murray Travel Counsellor extraordinaire has gone and done it again ! Thankyou for booking us a fab 2 weeks in Turkey - perfect from start to finish as always ! Parking, Flight check ins, transfers and a hotel that suited us perfectly. #amazing
Sent by Miranda Brisco
Telford, Shropshire 03/09/2019
This summer i opted to return to an island after 31 years, that island exceeded all my expectations. I visited some breath taking beaches, took in all the history, relaxed in the spa, explored the island mainly by foot and even spent an evening enjoying a brass band in a memorial garden, I met some fabulous people and dined on delicious food. Thank you Sally Murray (My holiday lady) for making my experience so unique and personal. Jersey 2019????
Sent by Victoria Lochhead
Newbury, Berkshire 07/08/2019
Sally is brilliant! She has made the job of organising the summer holiday so much quicker and easier, and even managed to find something that keeps teens, adults and dogs happy! I couldn't be happier and wouldn't hesitate to recommend her.
Sent by Lucy Booth
Ashmore Green, Thatcham, Berkshire 02/08/2019
Sally was the most helpful person that I have ever dealt with in regards to a holiday. Sally organised us some fantastic excursions. I will be recommending Sally to friends and family and will be looking for Sally to assist with our next holiday.
Sent by William Murray
Worcester 03/06/2019
Sally has the determination to research until she has come up with a suitable package to fit the clients needs.
Sent by Fiona Jones
Thatcham, Berkshire 03/06/2019
Sally was fantastic! She gave great advice to help us choose where to go and was very patient when looking at all of our different requests and quotes. She went out of her way to help us find the right accommodation and flight combination. I would definitely recommend Sally and Travel Counsellors.
Sent by Clare Cairns
Longmeadow, Worcestershire 22/04/2019
I would highly recommend Sally, she is excellent, she has put together for us a wonderful package and after many attempts to get it perfect. As she said our trip is a very big one for us and we have to get it just right for you. She has always put us first and has always kept us up to date and informed and I know we are in very capable hands with both Sally and Travel Counsellors
Sent by Sarah Grincell
Upper Bucklebury, Berkshire 02/04/2019
Amazing, Sally found us a beautiful holiday in Croatia, lovely hotel on one of the Dalmatian Islands. She listened to what we wanted, delivered the tickets to us and really looked after us. Would definitely use Sally again, brilliant. Thank you.
Sent by Emma Jones
Shrewsbury, Shropshire 02/04/2019
Thank you Sally for sorting out first family holiday to menorca!! As having a 3 year old we weren’t sure of where to go, so Sally came up with some ideas and we decided on menorca, great for a first holiday nice short flight lovely hotel, we did half board which had lots of choice! Great friendly professional service!! Sent our tickets with a few extras for our little one,!! we will definitely be using you again!!
Sent by Rebecca Nokes
London 02/04/2019
I just got back from an amazing trip organised by Sally to Marrakesh and the Atlas mountains. The whole experience was seamless and stress free. Each transfer was so smooth and they were so accommodating with a few last minute changes of plan. I would highly recommend her to any future holiday makers! Thanks so much Sally. XXXX
Sent by Deborah Cifford
Bicester, Oxfordshire 02/04/2019
Sally is great! She took all our ideas and came up with a great itinerary and when we had another idea, gave us some really good options that we would not have found with my patience deficit when researching and booking holidays .
Sally offers a really personal service and you feel like its her holiday as well. Thank you
Sent by Grace Dines
Newbury, Berkshire 02/04/2019
We would highly recommend Sally, she is very friendly, approachable & patient. The customer service we received was excellent. Huge thank-you for helping us with our travels around Sri Lanka.
Sent by Abi Layton
Thatcham, Berkshire 02/04/2019
Sally has made organising our holiday so easy. She listened to what we wanted & came up with some great options. She was also very patient while I dithered over the choices!
Sally has kept us informed throughout the whole searching & booking process. If we were doing it ourselves, there is no way we would have been booked within 6 days from first deciding we'd like to do it!!
I would definitely recommend Sally & the service she offers.
Sent by Morag Sullivan
Highworth, Wiltshire 02/04/2019
First class service from Sally! I felt that she really cared about providing the best possible options to help ensure that my family and I would have a great holiday. Thank you Sally
Sent by Victoria ODoherty
Hermitage, Berkshire 01/04/2019
We have been delighted with the service that Sally has provided. She listened carefully to our requirements and was able to put together a fantastic itinerary for our family whilst being professional, friendly and informative. We are very much looking forward to our upcoming trip!
Sent by Riandeep Bahia
Hermitage,Berkshire 14/03/2019
Fantastic service throughout, the perfect balance between not harassing, but actively supporting throughout the booking process. The hotels recommended were all good.
Sent by Tracey Fitzmaurice
Heathcote, Warwickshire 20/11/2018
Sally it was an absolute pleasure to book with you, we have received first class service, help and information with our booking nothing was too much trouble. Would highly recommend you to friends and family and we will definitely be using you again for our next trip of a lifetime!
Sent by Shelley Haire
Walton on Thames, Surrey 05/11/2018
Sally was amazing. Searching way and above what we expected for the best deal, tailoring it to suit our families needs. I’ve already recommended her to two friends who she has been in touch with. We’d definitely use Sally’s services again. Amazing! We’re delighted x highly recommend x
Sent by Karen Ferris
Marlborough, Wiltshire 15/10/2018
Sally was determined to source a break with all of our requirements and despite some difficulty with access to interconnecting rooms and indoor pools, she found us a lovely place to stay for our anniversary. In addition to this, Sally secured us a meal on the first night as an extra! Excellent, friendly service. Thank you Sally!
Sent by Kiran Noonan
Berkshire 22/09/2018
Great service from Sally Murray - would definitely recommend! Attentive, personalised travel plans and really prompt with her replies. made the whole booking really easy.
Sent by Siobhan Austin
Shefford, Bedfordshire 25/06/2018
We are a diverse group of ladies wanting different things from our girls weekend away. Sally saved us hours of research and gave us confidence that what we were booking is great quality - we have had some cringe worthy experiences booking our own trips in the past! The app is great - we can all pay directly for our own elements, which saves all sorts of admin time. Sally is just lovely to work with - so positive and knowledgable, and able to accommodate us changing our minds all over the place. I am already recommending her to friends. Why not get expert help on booking your trips?
Sent by Daniella Murray
Worcester 25/06/2018
I will and already have recommended her, she’s personable and has ticked every box for me and what I needed. Sally also told me about all the extras I could add to the holiday which I didn’t realise there were. If I need anything I know I can just get in touch anytime and Sally will be there to help.
Sent by Lisa Kimber
Thatcham, Berkshire 05/06/2018
Dreams really do come true. Sally Murray has enabled me to attend a friends wedding in Cyprus! I can’t thank Sally enough for her excellent service and attention to detail. I highly recommend Sally to anyone who might be looking to go away. Thank you so so so much Sally.
Sent by Sarah Joyce
Cold Ash, Berkshire 05/06/2018
Sally feels like a friend when she visits and working in our best interests in every way.
Sent by Anna Natalizia
Walton on Thames, Surrey 21/05/2018
A fantastic experience from beginning to the end (well I haven’t been on the holiday yet but we can’t wait). Sally was accommodating; calling late in the evening to suit my availability, my family needs and offering to help with all the small parts - even arranging a taxi to the airport. Many thanks for saving me so much time and stress. I have already recommended her to my friends!
Sent by Wendy Somerville
Hermitage, Berkshire 09/04/2018
I'm not a fan of booking holidays. Whenever I try I find I've wasted several hours on the Internet and got no closer to booking anything! Sally was able to take my requirements and very quickly come up with a couple of suggestions that I hadn't considered and one of them sounds perfect, and was so easy to book. Thank you Sally for taking all the stress out of holiday booking. Very highly recommended!
Sent by John Proffitt-White
Warwickshire 27/03/2018
Sally provides a good service and has great communication skills I have already recommended her to another family member
.
Sent by Wendy Edwards
Langstone, Newport. 20/03/2018
Sally always takes time to listen to what you really want from your holiday, she uses her network to find the best options and takes all the stress out of the booking process. I also loved the extra hints, tips and reminders to make sure your holiday goes as smoothly as possible! We'll be regulars!!
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My Blog
I absolutely live and breathe travel and I love to write about my experiences! Please take a look through my posts - you might find your own holiday inspiration.
A Hidden Gem with Endless Adventures
I've always been drawn to off-the-beaten-path destinations, which fits perfectly with being an adventure and touring ambassador. This trip to the Alentejo region in Portugal was a fantastic opportunity to explore a lesser-known part of the country. A special thanks to TAP Air Portugal, Visit Portugal, and Visit Alentejo for hosting this incredible trip and pro
Costa Rica – a name that conjures images of lush rainforests, exotic wildlife, and the spirit of Pura Vida. My recent trip to this Central American gem far exceeded my expectations and left me with memories I will cherish forever, and even more first hand knowledge in my role as an Adventure and Touring ambassador.
I felt like we only scratched the surface of this incredible country, and I am alr
This trek was one of many commitments I made during Covid, to do something personally challenging, live life to its full and give back to others. I persuaded my sister Jan to join in, which gave us a great opportunity to spend time together on training hikes and to raise money for 3 amazing charities close to our hearts.
This blog is intended to share what an amazing experience this was, that ma
Bella Italia !
You may have visited “Beautiful Italy” before or never reached this “bellisimo angolo d’Europa” (beautiful corner of europe). Either way with my own adventures taking me back to Italy this summer for a fourth visit, this time to explore the stunning Amalfi Coast (practising my Italian as you can see !), I wanted to share with you the abundance of fulfilling experiences Italy offe
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Even though I class myself as a very open-minded traveller (being a travel professional and all that jazz!), river cruising did surprise me. I hadn't fully ap
For any of you who follow me on my social media, you know how much I love talking about not just future destinations I’m hoping to visit but also places I’ve been to.
In this part of my Travel Diaries, we are going to the “Pearl in the Adriatic” - Dubrovnik.
I’ve been to Dubrovnik a couple of times, and this blog is about my second visit but I must admit, I cannot wait to go back!
My first exper
Praslin & La Digue
After three nights on Mahe we set off for Praslin, the second largest of the Seychelles. I would totally recommend island hopping in the Seychelles, it was very easy to transfer and make the short 20-minute flight to Praslin and what a remarkably beautiful place! The second largest of the Seychelles Islands.
We stayed 2 nights at the Hotel Paradise Sun, a great option for thos
Mahe, well where do I begin? I already knew this would be an amazing experience, anyone that has ever been here, seen pictures or just spoken to someone that has been – would agree it is a truly beautiful destination. My opportunity to see if this place was for real and not just one of those places you dream of visiting, became a reality in March!
We took the direct flight from Heathrow with Brit
As a child myself, I spent holidays in Cornwall, Wales, the Lake District and Scotland, with great memories. Now as a parent myself over the years we have done many of our own UK family holidays, however never got as far as the Lake District, so I really wanted to make sure that my own children, (aged 14 and 9 years old) had the opportunity to experience more of the beautiful country we live in. T
Whatever your holiday needs I'm here to help you, so simply give me a call or send me an email with your contact details on and I can get things started for you: